I’ve been fascinated by the world of luxury watches since childhood days, when I used to poke around and play in my family’s jewellery store.
I’d spend hours quietly listening to all those watches ticking away, admiring the most precious timepieces and trying to imagine their secret mechanisms.
My father would point out the features of the different models, impressing on me the skilled craftsmanship of those master watch designers.
So I started to learn about watches: how to recognize, evaluate, and take care of them with passion and dedication.
At the age of 20, I started travelling worldwide to market my favourite timepieces, offering discerning customers the unique opportunity of owning a precious watch – a perfect and beautiful time machine, designed to be worn with pride and emotion: a symbol of elegance and success.
I’ve been doing this for 30 years, developing my business across the five continents, sailing all routes, getting to know hundreds of customers, and serving them with the same passion I had as a child.
This is the story behind Melior Trade, the one-stop source for jewellers seeking not only a mere provider, but a trustworthy, positive, dynamic and up-to-the-minute partner.